Page 12 - OPA 2014

Outstanding Professional Award 2014
Outstanding Professional A ward 2014

Barbie Lozano Atienza, DPM

HEAD-External Affairs, Manila Bulletin

VICE-PRESIDENT, United Print Media Group (UPMG)

arbie started his professional career as an Employee relations assistant
for american Microsystems Inc.. aMI was an american multinational
Bcompany engaged in the manufacture and testing of semiconductors,
the sunrise industry of the day then. Weaning from his previous career as
a radio DJ and a singer in a band, he was in strange territory but was eager
and able to learn quick as to become well adjusted and effective on the job in
no time. He proved to be so effective, that in about only a year’s time, he had
become the head of Human resources Management in the company. Being one
of the youngest in the field, he ventured as well into getting involved in the
industry and community advancing excellence in the practice of the profession
while continuously learning more. He always believed that the sound practice
of best Hr principles among managers and companies in the Philippines will
help harness the best out of people which would eventually contribute to the
betterment of society and the nation. He always maintains that people are
the most valuable resource of any company, organization, any country. In no
time, peers and industry leaders took notice of Barbie’s potentials and tenacity.
This led him to be “drafted” and elected to take leadership roles in the premier
organization of Hr managers in the country-the People Management association
of the Philippines (PMaP). In 1998, he became the president of the association
and would steer PMaP to greater heights of influence. after his tenure, he
has remained active and a constant beacon to PMaP in its undertakings and
advocacies. In 2007, he was again elected, this time as president of the Society
of Fellows in People Management, the elite group of Hr pros, affiliated to
PMaP that conferred upon him the highly distinct and exclusive suffix FPM
(Fellow in people management) to his name which eventually was elevated to
DPM (Diplomate in People Management).

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