Page 18 - OPA 2014
P. 18

Outstanding Professional Award 2014

















                                                                  Farm Tourism Allies - bringing visitors to other farms to promote
                                                                  other agritourism sites in the country

                                                                      Partnership with Filipinos Working Abroad
                                                                      In 2012, he introduced the innovative agri-entrepreneurial
                                                                 approach  through  Joint-Venture  (JV)  Programs  among
                                                                 Overseas  Filipino  Workers  (OFWs).  This  program  aimed  to
       Marketing & Promotions- Ronald and wife Josie in their    address  the  need  for  additional  capital  investments  for  the
       exhibit booth during the 10th Organic Congress in PICC
                                                                 expansion requirement of the farm. The scheme provided OFWs
                The Rise of Costales Nature Farms                the  opportunity  for  additional  earnings  from  their  invested
           ronald, as a staunch advocate of organic agriculture,   savings. at present, it provides a  140% - rOI for the JV Build-
      established  the Costales Nature Farms in 2005 together with   a-greenhouse Program and a 40% -  for the JV on agri-tourism
      his lovely wife, Josephine Costales and two children, reden   Development  Program  and  JV  on  Farm  Accommodation
      and  angelica  utilizing  integrated  organic  farming  system   Program. This is way above the 1% annual interest rates offered
      for the production of high value organic vegetable, culinary   by commercial banks.
      herbs, tilapia and livestock. The farm was recognized as the
      Most  Outstanding  Organic  Farm  of  the  Philippines             Earning the trust of Business Partners
      for  the  year  2012  by  His  Excellency  President  Benigno   also at the same year, Costales Nature Farms partnered
      Simeon  C.  Aquino  III  and  was  accredited  as  the  first   with  top-of-mind  organic  processed  food  distributor  and
      Agri-tourism  destination  in  the  Philippines  by  the   number  one  wellness  store  in  the  country,  Healthy  Options,
      Department of Tourism.                                     in the production of organic eggs, organic free-range chickens,
                                                                 and pigs.  Healthy Options, also helped-out in the establishment
                           Recognitions                          of top-of-the line post-harvest facilities to ensure the highest
           as  an  agri  -  technology  innovator  and  a  self-  standard of food hygiene. Their other market outlets are SM
      sacrificing extension service provider, he was awarded     Supermarket, SM Hypermarket, Makati Shangri-La, rustan’s
      the  Magsasakang  Siyentista  in  Organic  Agriculture     Supermarket and Dizon Farms.
      and  was  accredited  as  an  Extension  Service  Provider  -
      National Level for Organic Agriculture giving him the privilege   By 3rd  quarter of 2013, the biggest chain of high-end
      to  conduct  trainings  in  organic  agriculture  in  the  entire   restaurant  concepts,  Bistro  Holdings    who  owns  the  well
      archipelago.  recognizing  his  agricultural  breakthroughs  in   known  restaurant  brands  Italliannis,  TgI  Fridays,  Krazy
      organic  farming,  he  was  invited  as  resource  speaker  on   garlik,  Village  Tavern,  Tonkatsu  and  Modern  Shanghai,
      organic  agriculture  and  agritourism  development        ventured with the  Costaleses’ for the production of high value
      during the 2013 APO International Convention in Bali,      vegetables and culinary herbs. These high-value veggies and
      Indonesia and again just recently in Kuala Lumpur and      herbs are served in the company’s chain of restaurant with the
      Sri Lanka.                                                 label “I Love Organic”.

















                                                                                    International Exposure- Wife Josie, Ronald and Asian Productivity
       Recognitions- With wife Josie during the 9th National Organic   The Image of Progressive Farmers - The Costaleses during the    Organization (APO) Director, Mr. Jojo Bernardo during the Farm
       Agriculture Congress in Cebu City where Ronald’s contribution in   0th National Organic Congress in PICC. From left, Reden,   Tourism event in Bali, Indonesia where Ronald was one of the
       Organic Agriculture was recognized by Department of Agriculture  Guia, Ronald, Josie and Angel  international resource expert of the event.

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